After my initial thumbnail drawings, I began developing them using digital components. I tried to use a wide range of design mediums including hand drawn elements, vector imagery, and
photographic imagery.
I also tried a range of 'slogans' to see what kind of language would be most effective in conveying the message behind fair trade. I started with 'A balanced economy for a balanced world', which I thought conveyed the message I was trying to send pretty well. As I progressed I realised a shorter, snappier headline would work better for my posters. I ended up settling on 'Fair Work. Fair Pay' for the majority of the posters.
No comments:
Post a Comment