After talking with Lee today I came to the conclusion that my poster was lacking what it needed to convey my message of growth effectively. I needed to have a re-think about how I could more clearly convey this idea and this meant coming up with a new visual element. So I went back to the drawing board and came up with the Fair Trade Coffee Tree. I think the new element more clearly gets across my idea of growth and brings a fresh new look to my poster. I think I might experiment a bit with incorporating some new colours into my design for my final poster and also adding a new element or texture that I can use throughout this project to tie all of the touch points together.
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